ABOUT FLS

FROM FRAGMENTATION

TO SYSTEM SOLUTION

FLS is intentionally structured to build sustainable youth sports infrastructure, not isolated seasonal programs.

Current Youth Sports

  • Multiple clubs and organizations
  • Separate fees for every season
  • Travel across multiple locations
  • Early single-sport specialization
  • Disconnected development pathways
  • Inconsistent coaching and programming

First Love Sports

  • One membership-based model
  • One location, multiple sports
  • More predictable family costs
  • Multi-sport athlete development
  • Clear progression from rec to elite
  • Structured coaching and community integration

HOW FIRST LOVE SPORTS WORKS

A connected system built to reduce cost, simplify access, and support long-term athlete development.

Built on Three Core Principles

Community Forward

Built around place.

FLS is structured around a centralized, location-based model that brings families, athletes, and programming together in one place.

  • One location, consistent access
  • Stronger community connection
  • More efficient facility utilization

Holistic Development

Built for the whole athlete.

Development is embedded across the entire system—not isolated to one level.

  • Multi-sport participation
  • Physical literacy + character development
  • Long-term growth over early specialization

Progressive Access

Built for the right path.

Athletes move through structured pathways based on readiness and commitment.

  • Clear progression from entry to elite
  • Developmentally appropriate advancement
  • Opportunity without pressure

Access Points

Recreation League

The foundation of the ecosystem.

Designed to build participation, retention, and love of sport through structured, multi-sport engagement.

Broad Access Multi-Sport Exposure Movement Literacy Developmental Coaching

Regional League

The intermediate development tier.

Introduces greater structure, commitment, and sport-specific refinement.

Skill Development Competitive Structure Performance Benchmarks Leadership Growth

Elite Travel Teams

The advanced performance layer.

For athletes ready for higher levels of competition, training, and commitment.

Advanced Training Competitive Exposure Tactical Development Aspirational Pathway

FOUNDER

Dr. Sarah Solomon Ed.D.

  • Director/Founder

  • Doctorate Sports Leadership

  • AVCA All American

  • WAC Champion

  • Coach, Educator, and Researcher

Why I Built First Love Sports

“I built First Love Sports because I’ve lived the youth sports system from every angle and know how difficult it has become for families to navigate.

As an athlete, coach, educator, researcher, and parent, I have seen the same challenges show up again and again: rising costs, disconnected programs, multiple fees, too many locations, and a system that often asks families to carry more than they should.

I created FLS to offer a different model. One that simplifies access, reduces cost friction, and creates a more connected pathway for athlete development through one system rather than many disconnected parts.

First Love Sports is rooted in the belief that youth sports can be structured better and that when it is, athletes, families, and communities all benefit.”